Case overview
Ideabox, a creative consultancy firm, wanted a fresh brand identity that would set them apart in the competitive field of innovation consulting. They needed a look and feel that would resonate with businesses seeking creative and unique solutions.
Challenges
Ideabox’s main challenge was creating a distinctive brand identity that communicated both professionalism and creativity. They wanted a brand that was memorable yet sophisticated, appealing to corporate clients while maintaining an approachable image.
Strategy and Solution
Xiophider developed a bold, vibrant brand for Ideabox with a striking logo, unique color palette, and modern typography. We crafted a brand style guide to ensure consistency across digital and physical channels, providing Ideabox with brand assets such as letterheads, business cards, and email templates. The final identity combined a bright color scheme with clean lines, effectively representing creativity and innovation.
The Results
Following the rebrand, Ideabox saw a 40% increase in client inquiries. The refreshed brand identity helped them stand out at industry events and led to stronger brand recognition within the consultancy space.